2. News
  3. News Details

IIM Lucknow launches executive management programme in sales and marketing leadership

Posted On: 29/07/2023      Updated On: 29/07/2023

The Indian Institute of Management (IIM) Lucknow has collaborated with Imarticus Learning to launch an executive management programme in sales and marketing leadership for graduates with at least five years of work experience in relevant fields.

Under this course, students will get masterclasses delivered by CXOs to provide them with an understanding of real-life hurdles encountered in the field. The exposure aims to enhance their learning experience and facilitate networking opportunities, enabling them to forge connections within the industry and stay informed about career prospects, as per IIM-L.

The programme will use gamified learning techniques and leverage Imarticus game studio. In addition, the course will incorporate REVMANEX Sales Excellence Simulation, designed by renowned professor Jean-Claude Larreche to provide hands-on experiential learning in sales and marketing. The Wharton Marketing Excellence Simulation is also employed for understanding how to maximize customer lifetime value.

 
More News
CBSE Board Exams 2027: LOC Portal Opens, Check Fee Details & Guidelines
CBSE Board Exams 2027: LOC Portal Opens, Check Fee Details & Guidelines The Central Board of Secondary Education (CBSE) has officially opened its online portal for submitting the List of Candidates (LOC) for the upcoming Class 10 and Class 12 bo...
Posted On: 24/09/2026
Read more
CA January 2027 Exams: ICAI Announces Foundation, Intermediate Dates
CA January 2027 Exams: ICAI Announces Foundation, Intermediate Dates In September 2026, the Institute of Chartered Accountants of India (ICAI) announced the exam timetable for the January 2027 Chartered Accountancy examinations, which include both t...
Posted On: 24/09/2026
Read more
NEET PG Answer Key LIVE: Result Date Confirmed for September 30
NEET PG 2026 Answer Key LIVE: Response Sheet Download Link Expected Soon, Result Date Confirmed for September 30 New Delhi: Aspirants who appeared for the National Eligibility cum Entrance Test for Postgraduate (NEET PG) 2026 are keenly awaiting the...
Posted On: 23/09/2026
Read more
Government Scholarship Rules Revised For 2026–27: Key Changes to National Scholarship Portal (NSP) Framework Announced
Government Scholarship Rules Revised For 2026–27: Key Changes to National Scholarship Portal (NSP) Framework Announced In a major relief for students across the country, the Central Government—following updates echoed by key educational ...
Posted On: 23/09/2026
Read more
Railway NTPC Graduate, Undergraduate Notification 2026 Released
Railway NTPC Graduate & Undergraduate Notification 2026 Released: Check Important Dates, Vacancy Breakdown, and Application Details New Delhi: The Railway Recruitment Board (RRB) has officially released the recruitment notification for the Non-T...
Posted On: 22/09/2026
Read more
CAT 2026 Registration Closing Today: Check Revised Dates, Application Details
CAT 2026 Registration Closing Today: Check Revised Dates, Application Details NEW DELHI: Aspirants aiming for admission into premier management institutes across India, including the prestigious Indian Institutes of Management (IIMs), must act fast....
Posted On: 22/09/2026
Read more
UCEED 2027: Registration Dates, Eligibility, and Steps to Apply
Undergraduate Entrance Examination for Design (UCEED) 2027: Registration Dates, Eligibility, and Steps to Apply New Delhi: The Indian Institute of Technology (IIT) Bombay is gearing up to commence the registration process for the Undergraduate Commo...
Posted On: 21/09/2026
Read more
CPRI Registration 2026: Know Eligibility Criteria, Vacancy Details
CPRI Registration 2026: Online Window Opens for 110 Vacancies – Check Eligibility, Posts, and Key Details   New Delhi: The Central Power Research Institute (CPRI), an autonomous body under the Ministry of Power, Government of India, has ...
Posted On: 21/09/2026
Read more
AIIMS NORCET 11 Result 2026 Out
AIIMS NORCET 11 Result 2026 Out: Highlights, Scorecard, and Direct Steps to Check The All India Institute of Medical Sciences (AIIMS), New Delhi, officially announced the AIIMS NORCET 11 Result 2026 for the Stage 1 Preliminary examination. Candidate...
Posted On: 19/09/2026
Read more
AIAPGET Result 2026 Declared: Scorecards, Toppers List, and Counselling Details
AYUSH PG Entrance Test Result 2026 Declared: Scorecards, Toppers List, and Counselling Details New Delhi: The National Testing Agency (NTA) has officially released the results for the All India Ayush Post Graduate Entrance Test (AIAPGET) 2026. Candi...
Posted On: 19/09/2026
Read more
View all

Top Universities/Colleges