Apeejay Institute of Mass Communication (AIMC) Admissions 2027-28 Dates, Appilcation Form, Process & Fee

The Apeejay Institute of Mass Communication (AIMC), located in Sector 8, Dwarka, New Delhi, is a leading institution in media, communication, and management education. Established under the aegis of the Apeejay Education Society, AIMC offers industry-centric postgraduate diploma courses designed to train future leaders in broadcasting, journalism, advertising, public relations, digital media, and corporate event management. The institution combines academic rigor with hands-on practical exposure through live media labs, studio sessions, and corporate internships.

Admission Process

The admission process at the Apeejay Institute of Mass Communication is structured to assess candidates' creative aptitude, current affairs knowledge, subject interest, and interpersonal skills.

• Application Submission: Candidates can apply online through the official AIMC web portal or purchase/download the application prospectus and form. The completed application form along with required enclosures must be submitted before the specified deadline.

• Entrance Examination (AIMC CET): Eligible candidates are invited to sit for the AIMC Common Entrance Test (CET). The examination evaluates candidates across two key sections: General Awareness & Current Affairs (50 Marks) and Subject-Specific Knowledge pertinent to the chosen media specialization (50 Marks). Candidates holding 60% or higher aggregate marks in their graduation are exempted from the CET and advance directly to the interview round.

• Personal Interview (PI): Candidates who qualify in the entrance exam (or obtain direct exemption through high academic performance) are called for a Personal Interview. Interviews are conducted at the AIMC Dwarka campus or designated outstation interview centers across major cities.

• Final Selection & Offer Letter: The final merit list is compiled based on academic records, performance in the AIMC entrance test (if applicable), and evaluation during the Personal Interview. Successful candidates receive formal admission offer letters via email.

• Fee Payment & Seat Confirmation: Provisionally selected candidates must complete the fee payment and submit necessary original documents for verification within the designated timeline to confirm enrollment.

Eligibility Criteria

Candidates seeking admission to postgraduate diploma programs at AIMC must fulfill the following criteria:

• Educational Qualification: Applicants must hold a Bachelor’s degree in any discipline (Arts, Science, Commerce, Mass Communication, Engineering, etc.) from a recognized university or institute.

• Minimum Marks Requirement: A minimum aggregate score of 50% marks in graduation is required.

• Final Year Candidates: Students currently appearing in their final year/semester of undergraduate studies are eligible to apply provisionally, provided their cumulative average up to the last declared result is 50% or above. Final enrollment remains subject to securing the requisite passing marks.

• Working Professionals: Applicants pursuing courses while taking a sabbatical from work must provide a valid 'No Objection Certificate' (NOC) or study leave letter from their respective employer at the time of final admission.

Important Dates for 2026

Admission cycles, entrance examination rounds, and interview milestones for the 2026 academic session are structured as follows:

Application Fees

• Application Prospectus & Registration Fee: The application form fee is INR 900 for both online submission and downloaded forms.

• Payment Channels (Online): Online applicants can make payments via UPI, Credit Card, Debit Card, Net Banking, NEFT, or RTGS through the secure payment gateway integrated into the application portal.

• Payment Channels (Offline): Candidates opting to submit a printed hard copy of the downloaded application form can pay via Demand Draft of INR 900 drawn in favor of "Apeejay Institute of Mass Communication", payable at New Delhi.

Required Documents

Applicants should prepare scanned copies (for online filling) and hard copies (for verification during interview and enrollment) of the following credentials:

• Marksheet and passing certificate of Class 10 (Secondary Education).

• Marksheet and passing certificate of Class 12 (Higher Secondary Education).

• Graduation marksheets of all semesters/years or provisional degree certificate.

• Valid photo identity proof (Aadhaar Card, Passport, Voter ID, or PAN Card).

• Recent passport-size photographs in color.

• No Objection Certificate (NOC) or study leave sanction letter (applicable for working professionals).

• Migration certificate and character certificate from the last attended institution.

Frequently Asked Questions

Q1: What postgraduate courses are offered at Apeejay Institute of Mass Communication (AIMC)?

A: AIMC offers PG Diploma courses across multiple specializations, including Advertising & Marketing Communication, Television & Radio Journalism/Production, Corporate Communication & Event Management, Digital Media & Online Journalism, Business & Financial Journalism, and a two-year Mass Communication Management program.

Q2: Is there any direct admission pathway available without taking the AIMC entrance exam?

A: Yes, candidates who have secured 60% or higher aggregate marks in their graduation are exempted from the AIMC Common Entrance Test (CET) and are directly invited to participate in the Personal Interview round.

Q3: Can candidates appearing for their final year bachelor's degree exams apply for 2026 admissions?

A: Yes, final-year undergraduate students can apply provisionally, provided their aggregate mark up to the most recent declared semester examination is at least 50%.

Q4: Is prior background in finance or commerce required for the Business and Financial Journalism program?

A: No, candidates from any academic discipline (Arts, Science, Commerce, Humanities, or Engineering) are eligible. The curriculum is structured to teach core financial, business, and market fundamentals from the ground up.

Q5: How are outstation candidates interviewed if they cannot visit the Delhi campus?

A: AIMC conducts regional interview sessions in select metro cities (such as Kolkata). Additionally, outstation applicants can request virtual interview arrangements upon coordinating with the AIMC Admissions Office.